UNIT
I
Commerce:- Economic basis of commerce - Commerce - trade
- industry characteristics of Business - Business systems
- Concepts of systems theory applied to business - concept
of social obligation - Responsibility and Responsiveness.
UNIT
II
Forms of private and public sector enterprises - different
kinds of organisation - sole proprietorship, partnership,
jointstock company, promotion, incorporation, prospectus,
commencement of business - functions of stock exchange
- co_operative societies - charactcristics, Registration
and control - types of societies. Public enterprises_Meaning,
characteristics, Economic, social and political objectives,
argument in favour and against public enterprise - Departmental
undertakings, Public corporation, Government company,
Joint enterprise - Government holding companies.
UNIT
III
The evolution of management science - definition - basic
principles - process of Management - functions, planning,
organising, staffing, direction, communication, controlling,
motivation - Management by objectives. Office equipments.
UNIT
IV
Secretarial practice - company secretary, qualification,
procedure for appointment, powers, duties, rights and
liabilities, removal, company meetings, notice, agenda,
minutes.
UNIT V
Banking, commerical banks - functions, kinds of banks
- banks and economic development - rural banks - co_operative
banks, lead banks scheme - banker and customer - collecting
and paying banker - rights, liabilties and protection,
cheques, bills - National and Internatioanl, letters
of credit, crossing, marking and Endorsements- Mutual
funds - Meaning organisation, management, objectives.
UNIT
VI
Marketing: Meaning - functions - Marketing mix - Market
segmentation chennels of Distribution - Demand analysis
- Basic concepts and of analysis for demand forecasting
- sale promotion - pricing objectives - methods of pricing
- product line pricing - market reports and their interpretation
- Regulated markets - consumerism.
UNIT
VII
Business law - Basic principles - law of contracts -
specific contractor - law of agency, sale of goods Act,
sales tax law, central excise law, law of Insurance.
UNIT
VIII
Financial Accounting - principles - trading and non
trading, account form in complete records, hire purchase
and instalment system, consignment - Joint venture -
partnership - administration - retirement. Company accounts
- issue, redemption of shares and debentures - forfeiture
and re-issue - final account(simple problems).
UNIT
IX
Management and Cost accounting - elements of Cost -
Cost sheet - Reconcilition of cost and financial account
- Marginal Costing - standard Costing - Variance analysis.
UNIT
X
Auditing - objectives, valuations and verification,
appointment, powers duties, qualification - audit report,
audit programmes, cost audit.
UNIT
XI
Business statistics - characteristics - primary and
secondary data - collection of data - diagrams and graphs
- Mean, Mode, Median, Standard deviation, correlation
and regression - time series.
UNIT
XII
Basic structures of computers - computers for management
- Introduction to Lotus 1, 2, 3 - Word star, Cobol.
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