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BUSINESS ADMINISTRATION
UNIT – 1
Management – Definition
– Evolution of Management Thought – contributions by
Taylor, Fayol, Elton Mayo, Peter Drucker – Management
as a Profession
UNIT – 2
Planning - Nature and
Scope – Steps in planning Process – Types of Plans -
Decision Making – Forecasting – MBO.
UNIT – 3
Organising – Importance
– Departmentation – Delegation of Authority –
Decentralization – Line, Line and Staff, and Matrix
structure – Span of Control
UNIT – 4
Staffing – Manpower
Planning – Recruitment and Selection – Training and
Development, Promotion and Transfer – Performance
appraisal.
UNIT – 5
Directing – Leadership
styles – Qualities of a leader – Process of
Communication – Problems and barriers to Communication –
Requirements for effective Communication Controlling –
Procedure – Techniques.
UNIT – 6
Motivation at work –
Importance – Theories : Maslow, Herzberg, Mc Clelland,
Vroom, Mc Gregor, Incentives : Monetary and
non-monetary.
UNIT – 7
Demand Analysis and Fore
casting – Break Even Analysis – Pricing decisions under
different market structure – National Income, GDP, GNP,
Gross Domestic savings.
UNIT – 8
Business Environment –
Impact on business – Suppliers, competitors, Consumers,
Government, Technology, Economy, Society,- Business
Ethics – Social Responsibilities of Business.
UNIT – 9
Concepts of
Entrepreneurship – Functions - Qualities of
Entrepreneurship – Types of Entrepreneurs –
Entrepreneurship Development Programmes – Steps in
starting a small scale unit.
UNIT – 10
Statistics for
Management – Data Collection and Tabulation – Sampling –
Correlation and Regression – Tests of Significance –
Interpretation and Preparation of reports.
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