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BUSINESS ADMINISTRATION

DEGREE STANDARD

 

UNIT – 1 

Management – Definition – Evolution of Management Thought – contributions by Taylor, Fayol,  Elton Mayo, Peter Drucker – Management as a Profession

UNIT – 2

Planning  - Nature and Scope – Steps in planning Process – Types of Plans - Decision Making – Forecasting – MBO.

UNIT – 3

Organising – Importance – Departmentation – Delegation of Authority – Decentralization – Line, Line and Staff, and Matrix structure – Span of Control

UNIT – 4

Staffing – Manpower Planning – Recruitment and Selection – Training and Development,  Promotion and Transfer – Performance appraisal.

UNIT – 5

Directing – Leadership styles – Qualities of a leader – Process of Communication – Problems and barriers to Communication – Requirements for effective Communication Controlling – Procedure – Techniques.

UNIT – 6

Motivation at work – Importance – Theories : Maslow, Herzberg, Mc Clelland, Vroom, Mc Gregor, Incentives : Monetary and non-monetary.

UNIT – 7

Demand Analysis and Fore casting – Break Even Analysis – Pricing decisions under different market structure – National Income, GDP, GNP, Gross Domestic savings.

UNIT – 8

Business Environment – Impact on business – Suppliers, competitors, Consumers, Government, Technology, Economy, Society,- Business Ethics – Social Responsibilities of Business.

UNIT – 9

Concepts of Entrepreneurship – Functions - Qualities of Entrepreneurship – Types of Entrepreneurs – Entrepreneurship  Development Programmes – Steps in starting a small scale unit.

UNIT – 10

Statistics for Management – Data Collection and Tabulation – Sampling – Correlation and Regression – Tests of Significance – Interpretation and Preparation of reports.

 
 
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